Paly

Co-founded and co-designed by James Franco and longtime friend Kyle Lindgren, Paly Hollywood originated as an artful homage to Franco's cherished hometown of Palo Alto, California. Blurring the lines between fashion and art, their inventive collections are crafted in limited quantities and showcase bold statement pieces adorned with Franco's distinctive artwork. Channeling Hollywood’s edgier undercurrents, the brand’s identity is embodied through distressed textures, faded tones, and relaxed silhouettes. Explore a curated selection of printed T-shirts, torn sweatshirts, and intricately embellished track pants.