DMY BY DMY sunglasses are named for the icons that inspire them. Founded in 2018 by Demi Mae Yip, the independent British label looks to classic shapes of the nineties and noughties to create timeless and trans-seasonal eyewear collections. Handcrafted from Italian cellulose acetate, DMY BY DMY frames are lightweight, hypoallergenic, distinctly nostalgic and available in a contemporary range of hues.